Designing a platform for educators to seamlessly communicate with students and answer their queries
App started as a separte concept but got merged with the main Prepathon app since the students and educators both loved to have the functionality on a single platform.
Prepathon was a course provider platform where educators could upload their courses.
Reviews of the app and feedback showed that the students wanted a direct communication channels to ask questions to the prominent educators in India for their day to day query
Project was carried out in a team of 2 designers. I was responsible for UI design
We conceptualised an infuencer app that would work as a separate app to the course platform
Students could ask questions to their teachers and receive a video answer
Gamification - Influencers were incentivized for answering the questions. They would receive coins which could be cashed out
We found that the concept was well received by both educators and students
Registrations for courses from students increased by about 50% for the educators who regularly answered the questions
Educators and students found two separate apps to be difficult to manage after sometime
Feedback led to a redesign to incorporate the course platform and influencers functionality in one single app
Gamification - Coins were introduced but it did not work out as expected. Perhaps, students were hesitant to pay for asking questions
Coins were removed and the concept of influencers was used to get more traffic to course purchases